An effective and immersive user experience is what captures attention and delivers a clear message. This is why I believe, first and foremost, that usability serves design. And that all design must be elegant and innovative.
ATHLETE is a sports clothing brand for everyday performers. The modern layout is an architecture where campaign pages would be composed of individual components that could be assembled and orderd in various ways.
UI is designed to be extremely clean and minimal to provide an immersive core experience. The process behind it went from idea, concept, wireframe, visual style to app design.
CORE is a branding agency which focus on creating and establishing brands. They help companies through classical consulting & implementation, but also organise workshops to exchange knowledge and network creative people.